7 articles

ProductWhy local news startups fail: four mistakes first-time publishers makeMost first attempts at a local news site stall in the same four places: empty business listings, invisible pages, nothing to sell, and council coverage nobody has time for. Each has a known fix.4 min
ProductWhat Google actually rewards on local news sites, explained for non-SEOsGoogle is not grading you on tricks. It is grading you on structure, real local information and consistent business details, and you can fix all three in an afternoon.4 min
ProductHow local publishers get businesses to pay for directory listingsWhat to charge for an upgraded business page, what to say to an owner who asks why, and the steps from an empty directory to a first paid listing.4 min
ProductWhat to sell on a local events calendar and job boardFree submissions keep both pages full. A small set of paid placements on top of that fullness is what businesses actually buy.4 min
ProductHow owner interviews become finished business storiesA publisher with a full directory and no writing hours can turn an owner's form answers into a published profile, and the workflow takes less effort than most people assume.4 min
ProductWhy local sites need to be built for AI search, not just GooglePeople now ask ChatGPT, Perplexity and Google's AI for local answers. larkfeed builds local sites so those tools can understand and cite them.3 min
ProductHow a local business directory makes money for a newsletterA publisher with nothing to sell but a mention in an email can put every local business on a real page, and let owners pay to upgrade theirs.4 min